The Power of AI and ML in Entrepreneurial Growth

DOI:10.34047/MMR.2025.12208

Authors

  • Rajiv Chaitanya M Undergraduate Researcher, Department of Computer Science and Engineering Dayananda Sagar College of Engineering, Bengaluru Author

Keywords:

Artificial Intelligence, Machine Learning, Entrepreneurship, Innovation, Startups, Automation

Abstract

Artificial Intelligence (AI) and Machine Learning (ML) are transforming the entrepreneurial landscape, making advanced technology accessible beyond large tech corporations. These tools are revolutionizing how businesses identify opportunities, enhance operational effi- ciency, and drive innovation. This paper explores the role of AI and ML in entrepreneur- ship, highlighting their impact across industries such as healthcare, finance, agriculture, and education. From automating processes and optimizing decision-making to enabling personalized customer experiences, AI and ML are reshaping business strategies. The pa- per also examines niche applications, including AI-driven product development, customer support automation, and ML-powered market forecasting. Despite these advantages, en- trepreneurs face challenges in adopting AI/ML, such as data privacy concerns and the need for specialized technical expertise. Finally, this paper discusses the future potential of AI and ML in fostering sustainable business solutions and advancing social welfare initiatives. As these technologies continue to evolve, they are set to play a pivotal role in long-term business innovation and success.

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Published

2025-07-01

Issue

Section

Articles

How to Cite

The Power of AI and ML in Entrepreneurial Growth: DOI:10.34047/MMR.2025.12208. (2025). MET MANAGEMENT REVIEW, 12(2), 73-82. https://mmriom.com/index.php/mmr/article/view/277