A Study of Awareness of NEO Banks in India and the Way Ahead: DOI:10.34047/MMR.2025.12203. MET MANAGEMENT REVIEW, [S. l.], v. 12, n. 2, p. 28–37, 2025. Disponível em: https://mmriom.com/index.php/mmr/article/view/272. Acesso em: 24 feb. 2026.